Membership

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Advertising Packages and Pricing


Download the 2010-2011 Rate Card.

Advertising Deadline
Friday July 2, 2010


Important Deadlines:
Friday July 2 ­— Ad Sales Close, Contract & Payment Due
Friday July 9 — Ad Materials and Listings Due
Monday August 23 — Web Banners Due
Monday August 30 — Publication Date
Slopes! Magazine
SkiNewMexico.com



Adverting Rates1
2010-11
SP BD
EM
PA
AD
ML
WD
GD
SM
WB
Membership 2
$295
X




X
X
X


Directory Listings












1 col x 3/4 inch

$455

X
X



X



Additional 1/4 inch

$45/ea

X
X


X


Co-op Ads

$920


X
X
incl.
X
X
X

Fractional Ads2,3,5












1/6 page (Vert or Horiz)

$1,235
¾" X
X
$200

X
X
X

1/3 page (Vert or Square)

$2,325
1" X X
$275

X
X
X
1x
1/2 page (Vert or Horiz)

$3,145 X 1¼" X
X
$350 X
X
X
X
2x
2/3 page (Vert only)

$3,965 X 1½"
X
X
$425
X
X
X
X
3x
Full Page Ads

$4,720
X
1¾" X
X
$500 X
X
X
X
4x
Inside Back Cover

$4,795
IFC, Pages 2,3,4

$5,015 Premium positioning benefits
are the same as Full Page ads

Back Cover

$5,235
Member + Advertiser
X X
X
X
X
X
X
X
X

1 Advertising Rates: 2009-2010 Rates are effective until April 30, 2010, with a signed contract. Rate increases take effect 5/1/2010.
2 Membership and Ski Passes: Ski New Mexico Pass (punch card) includes 2 lift tickets to all member ski areas for the 2010-2011 ski season. There are no black-out dates and passes are transferrable. All half-page or larger advertisers will receive a

complimentary membership and a Ski New Mexico Pass valued at $295. Membership period is from Sept 1, 2010 to August 31, 2011.
3 Business Directory Listings: Listings in Slopes! Magazine are sold by the column inch, starting with a one-column by 3/4 inch

listing. Additional lines may be added in 1/4 inch increments (2 lines). Print advertisers receive a complimentary Business Directory Listing in the magazine and on the SkiNewMexico.com website proportional to their ad size (indicated above).
4 Ad Design: Graphic design services are available to complete your ad placement. You are not required to contract for ad design services. Your ad materials must conform to the specifications and deadlines provided herein and on our website.

5 Social Media: Great Deals ads—posted to our website by advertisers—will also be posted on our Facebook and Twitter pages. We also plan to share relevant content and information with our followers from your websites or feeds.

6 Web Banner Ads: All web banner ads are sized at 160x600 pixels (tall). Banners appear in a sliding-scale rotation on the website
from1x to 4x. A 4x rotation would appear four times more often than a 1x rotation. All banner ads appear in general areas of the website, but are also confined by ski area on area-specific pages. For example: Only Sante Fe advertisers would appear on Ski Santa Fe’s webcam, directory and information pages. Advertisers may provide more than one web banner ad, but banners will appear sequentially by week or month, not simultaneously.





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